A favorable word from a satisfied customer is the most powerful form of marketing communications.

Public Relations for Business, Inc. puts your customers' favorable words into persuasive case studies (success stories) for publication in trade magazines or in your promotional newsletters and sales letters.

If you are thinking about launching a success story program, contact Public Relations For Business, Inc.

We will:

• Help you generate ideas for stories by working with your sales force and marketing staff.

• Gather information from your satisfied customers.

• Write each story to your satifaction and in ways that journalists will deem newsworthy.

• Recommend photos, charts, drawings and graphs that make your story more marketable to the media and interesting to your target audience.

Looking to establish your firm as an industry expert and opinion leader?

Few strategies are more effective than having your observations and insights appear as guest editorials in the pages of prominent trade publications. Here, you can address issues that concern your customers, prospects, suppliers and peers. 

Public Relations for Business, Inc. will partner with you on guest opinion articles that shape attitudes, encourage action, advance agendas and educate on technical matters.

A few sample topics developed into guest opinions by Public Relations For Business, Inc. for clients in diverse industries:

• Encouraging the adoption of emerging technologies.
• Promoting the benefits of training.
• Injecting security into the supply chain.
• Encouraging customer loyalty for highly engineered products and services.
• Advancing sustainability initiatives.
• Meeting compliance requirements.
• Plus:  “How to....”articles, technical reviews, Question & Answer (Q&A) pieces...and much more.